Jun 22, 2011

How Nokia was disrupted. Part 1

How Nokia was disrupted. Part 1

Back in 2007 Nokia was riding high. They owned well over a third of the mobile phone market, and about every second smartphone sold in the world had Nokia name on it. They set the directions for the rest of the industry, leaving competitors scrambling to catch up with every new product launch. The latest device - Nokia N95 – was a masterpiece of technology. It took more then a year for Nokia's biggest competitor - Samsung – to launch anything remotely competitive.

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