People’s Postcode Lottery hits the customer service jackpot

Eptica increases sales conversions to 18.5% and helps raise over £19 million for good causesReading, 8 August 2012: People’s Postcode Lottery, Britain’s charity lottery, is increasing sales and delivering unrivalled customer service through the use of Eptica’s multi channel customer interaction software. Visitors to the company’s website can now get immediate online assistance from a customer service agent through Eptica’s Live Chat software, which has increased sales page conversion from 5.5% to 18.5% in just two months.

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