BMW isn't saying exactly why it put the M3 GT2 Art Car done by Jeff Koons atop Norway's 640-meter-high (2,112 feet) Preikestolen (Pulpit Rock), but it did. There's said to be some connection to Edvald Munch's painting The Scream, but things are a bit fuzzy there (and Koons is American), and does there really need to be a reason anyway. The racing coupe was on display in London during the Olympics, where BMW was the transport sponsor, so we suppose this is one way to top the quadrennial spectacle.
Autoblog , Watch BMW drop a priceless Art Car onto a cliff, Watch BMW drop a priceless Art Car onto a cliff
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