Dec 6, 2012

Retail customers facing email black hole this Christmas

Study uncovers growing chasm between best and worst online retail customer experienceReading, 6 December 2012: In the run up to Christmas, UK retailers are frustrating shoppers with distinctly average customer service, according to a new study released today. Despite UK online Christmas sales expected to exceed £4.6 billion[1], top UK retailers are failing to answer questions asked online or sent via email, according to the 2012 Eptica Multichannel Customer Experience Study.

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