Apr 4, 2012

Acura RLX Concept looks to kickstart Honda's premium brand from the top

Acura RLX Concept looks to kickstart Honda's premium brand from the top

There is no sugar-coating the fact that the Acura RL has been a dud since Day One. Honda's luxury brand is painfully aware of this fact, especially since next to nobody purchased the pricey sedan. Then again, the RL has suffered the indignity of being outgunned by a lower-priced model from within its own portfolio, so we can see how selling one has been an uphill climb for dealers. But Acura has an all-new luxury flagship waiting in the wings, and it's seen its first light of day as the RLX Concept, which just debuted at the New York Auto Show.

Autoblog, Acura RLX Concept looks to kickstart Honda's premium brand from the top

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